
‘Ware the Heart Is’ Home Shopping Parties take the Old School out of “Party Plan” and replaces it with a big slice of cool! Our mission is simple: to bring an amazing selection of unique, contemporary and AFFORDABLE products direct to your door. We have scoured the Net, the Globe and the Quirky Little Stores we all love, for our amazing range of Giftware, Homeware and Babyware. Each piece of our range has been hand chosen for either its ingenuity of function or contemporary design and of course, value for money!
Owned and operated by husband and wife team, Jay and Amanda Smith, Amanda came up with the idea for ‘Ware the heart is’ when expecting their first child. After spending countless hours searching for unique baby items in boutique baby shops, online stores, blogs, and forums , Amanda discovered some amazing products that suited her now limited budget.
However, finding the cool AND affordable products amongst the cool and ludicrously priced items took a LONG TIME. There had to be an easier way to have access to more than what was just on offer at every suburban shopping mall in Australia, without having to spend hours looking for it. So ‘ware the heart is’ was born.
Since its conception, the task of seeking out the contemporary, cool and affordable has moved beyond just Baby Products and into Giftware and Homewares as well. We find the best of what’s online, on trend and on budget and bring it direct to your door.
Our Catalogue is always changing and expanding as we find new and exciting products, so our parties will always be a fresh, fun way to shop with your friends. We hope you enjoy seeing our products as much as we have enjoyed finding them for you.
Amanda, Jay and Oscar Smith xxoo
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